Clearspace
Keep a margin around the mark equal to the pixel's width (22/96 of the mark's height). Nothing enters that zone.
Our Identity
The name Lumpixel joins lumen — light — with pixel, the smallest unit of a screen. The mark tells that story in one gesture.
The Idea
A beam enters from the upper left as pure light — weightless, transparent. As it travels, it gains density, and where it lands it crystallizes into a solid pixel: the unit we build everything from. There is no border between the two — the seam is hidden on the pixel's diagonal, so the light doesn't touch the pixel. It becomes the pixel.
The Name
Unofficially — there were once two cats. One always found the light: any window, any hour, she knew where the sun would land before it did. The other hunted dots across a screen no one else could see. Lum and Pixel. They lived here when this studio was only an idea.
One day they left, the way light leaves a room — quietly, and with someone. The studio kept working. The name kept them. Every beam that lands here, lands for them.
Construction
Variants
Palette
Usage
Keep a margin around the mark equal to the pixel's width (22/96 of the mark's height). Nothing enters that zone.
16 px for the bare mark, 24 px for the favicon tile. Below that, use the pixel square alone.
Champagne #e8d6a8 on dark grounds, gold #c2a35e on light. One color per use — never both, never anything else.
Don't rotate the beam, round the pixel, add glow or shadow, or place the mark on busy imagery.